License Optimization: How to Save 30% on Microsoft 365

Photo: Karolina Grabowska / Pexels
Here's the uncomfortable truth: 70% of the SMBs I audit are paying for Microsoft 365 licenses their staff doesn't actually use. A warehouse supervisor gets the cost of a back-office worker. A data analyst sits on the same E3 plan as someone who only needs email and Teams. The result? A 60-person company wastes roughly $19,000 a year.
The good news: A proper audit cuts that waste by 20–30%—without sacrificing capability.
The Problem: Everyone Gets the Same
Most companies follow a simple logic: Everyone needs Office and Teams, so buy Microsoft 365 for all. Often it defaults to Enterprise E3 or E5. Better safe than sorry.
It's wrong.
A frontline worker (warehouse staff, shift supervisor) needs mail, calendar, and Teams. An office administrator needs Office + Teams + maybe Power BI access. A finance director might need premium connectors, advanced automation, and sophisticated threat protection.
Instead, companies pay for features that:
- Nobody touches (Power BI embedded in E5 when the user never analyzes data)
- Cost way less through targeted add-ons
- Create security exposure by spreading privileged access too wide
The License Map: What You Actually Need
Microsoft offers the right license for every role. You just need to know the difference.
F1 & F3 – Frontline Workers
$4–6/month instead of $14–20 for E3. Teams, Shifts, Word/Excel online. Warehouse staff, production, customer service, operations: This is your standard.
When it fits: Your user isn't in Outlook all day, doesn't need desktop Office, and has no reason to touch Power BI or Power Apps.
E1 – Basic Productivity
$8–10/month. Teams, Exchange, SharePoint, web-based Office. For people who primarily communicate and handle light document work.
E3 – The Workhorse
$14–16/month. Desktop Office apps, Teams, advanced security, threat protection. This is right for standard office workers who depend on full Office and need reliable collaboration.
E5 – Power User License
$22–28/month. Everything in E3 plus Power BI, advanced analytics, voice capabilities, compliance features, premium connectors. For your controllers, data analysts, and product managers. Not for your receptionist.
The Audit: How to Find Your Waste
Skip generic advice. You need data.
Step 1: Export Your User List from Entra ID
Go to Azure AD (Entra ID) and pull a complete user export with current licenses. A spreadsheet with these columns:
- Name / Department / Current License / Last Sign-In
- Email Activity Level / Teams Activity Level
Step 2: Gather Actual Usage
This is the critical part. Pull:
- Who's actively using Exchange? (Office 365 Admin Center → Mailbox Usage Reports)
- Who uses Teams regularly? (Teams Admin Center → User Activity Reports)
- Who opens Word/Excel? (App Usage Reports, if available)
- Who never logs in? (Azure Sign-in Logs → Inactive for 60+ days)
Step 3: Map Roles to Licenses
For each person:
- Frontline Worker, Teams + mail only → F1/F3
- Standard office role with document work → E1 or E3
- Someone needing Power BI or advanced analytics → E5
- Inactive account → deactivate (instant 100% savings)
Step 4: The Power Platform Trap
This is where most organizations hemorrhage money.
One person on a Power Apps per-user license (€40–70/month) for a single app. But you could instead buy an app-based license (€11/app/month, shared across 100 users) or add premium connectors only to the 3 people who need them.
Real example: A company with 200 users had 15 people on per-user Power Apps plans at $8,400/year. App licenses plus targeted premium connectors would have cost $1,800.
That's 78% waste.
The Add-On Strategy: Why Upgrading Is Sometimes Expensive
Here's a trick many miss:
Intune Standalone costs $8/month. Intune bundled in E3 is included but only if you buy the whole E3 plan ($14+). If someone only needs Intune for device management, not Office—buy E1 + Intune add-on. That saves $6–8/month per person.
Similar math:
- Power BI Standalone ($12–20): Cheaper than upgrading one analyst to E5
- Teams Phone ($5–13): Only for users who need calling, don't upgrade everyone
- Teams Rooms ($16): Cheaper than putting a conference room on E5
Your Typical Savings
I audit 50–200 person companies constantly. Here's the pattern:
Before: 60 users, everyone on E3 = $840–960/month ($10,000–11,500/year)
After:
- 10 Frontline Workers on F1: $60/month
- 35 Standard Office roles on E1: $280–350/month
- 12 Power Users on E3: $168–192/month
- 3 Executives on E5: $66–84/month
- 2 Inactive accounts: $0
New total: $574–686/month ($6,900–8,200/year)
Savings: 28–32%.
Bonus: You've also reduced your security surface. Fewer E5 accounts means fewer high-value targets for attackers to compromise.
What does this process really cost you?
Calculate with our ROI calculator when automation pays off for you.
The CSP Advantage
Every license has different costs depending on your partner. As a Microsoft CSP partner, we pull real usage reports directly from your tenant and optimize month-over-month—no guessing.
If your current provider can't tell you exactly who's using Power BI or which inactive accounts should be deleted, that's a problem. Most can't.
How to Start
- Request an audit – We pull your current licenses and actual usage data
- Mapping session – Define the right license tier for each person
- Test run – Roll out changes, gather feedback
- Ongoing optimization – Monthly monitoring instead of yearly overpayment
Most companies recoup the audit cost ($500–1,500) in one month. Then it's pure savings.
Your time matters. We audit—you save 30%.
See also:
More Use Cases

M365 Wasted Potential: What You're Already Paying For
You pay 20 EUR per user for Microsoft 365 Business Premium. Your team uses Outlook and Word – and nothing else. The hidden power behind it costs extra everywhere else.

The Perfect Outlook Out-of-Office Reply: Templates & Tips
Your out-of-office message is more than a courtesy – it's your professional ambassador. Here are proven templates and strategies that actually work.

Digital Time Tracking: Legally Compliant Without a Punch Clock
Germany's labor courts have made it clear: digital time tracking is mandatory. Here's how to build a legally sound, flexible solution using Microsoft 365 – without adding another SaaS tool to your stack.
Ready to automate your processes?
Book a complimentary 30-minute intro call.
No commitment, no sales pitch.